PYURE Team • Sep 03 2026
PYURE Acquires klima&so
With the acquisition of Berlin-based startup klima&so, we are taking our next strategic growth step – covering Paid Media and Social Media from a single source.
Blog
Francois Roloff • Jul 06 2026
GMSF 1.3 Just Raised the Bar on Ad Carbon Measurement: Here's What Pyure Sees Changing
The new standard doesn't just measure more — it measures more finely, and shows how well each number is backed by data.
Corinna Heßler • May 05 2026
Eco-Efficiency: When Ecological Performance Meets Hard Economic KPI Pressure
Why sustainability is no longer a "nice-to-have" add-on, but the key to delivering better marketing outcomes while mitigating offset costs.
Corinna Heßler • Apr 29 2026
The Anatomy of a Campaign: Controlling Your Marketing Carbon Footprint
Understand the technical levers that let you reduce marketing campaign emissions by up to 70% while improving performance.